Between! Natural dental care gum gives you all the dental health benefits of natural baking soda, plus minerals for stronger teeth*, anti-oxidants for healthier gums*, and slippery elm for a smoother throat!* - Sugar Free! - Not a Low Calorie Food. - Great Tasting. - Fresher Breath. - Long Lasting. - No Added Dyes or Colors. - Safety & Freshness Sealed. - Fights plaque for healthier teeth & gums. - Natural Baking Soda Gum with Minerals and Anti-Oxidants. Suggested Use: For improved dental hygiene and fresher breath, chew 2 pieces for at least 15 minutes between brushings - the flavor will last and last! * These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.