The journey started when Jackie asked her husband, Mike, to go on a quest for her favorite candy...licorice. Hers was a special request - it needed to be consciously crafted with select ingredients, gluten and GMO free. What began with licorice, evolved into additional family favorites. The Lovely Candy Company was started with hopes to sweeten a lovely wife's and families' world - and yours too! Enjoying candy is like riding a bike - everyone should be able to do it!